In an initiative to foster innovation in the amusement park industry, Skidattl, Charisma.ai, and Blue Circular Innovation have won the first open innovation call organized by PortAventura World and Wayra. These startups now have the opportunity to pilot their cutting-edge technologies at one of Europe's leading amusement parks. Potentially advancing their projects significantly and redefining how visitors experience entertainment.
Background of the Innovation Call
PortAventura World, in partnership with Wayra, Telefónica's innovation hub, launched a competition aimed at identifying visionary solutions for the amusement park industry. From an impressive pool of 114 national and international applications, three companies were selected through a rigorous selection process, whose technologies have the potential to significantly shape the industry.
Introduction to Winning Startups
The US-based startup Skidattl utilizes augmented reality to enrich visitor experiences with interactive geo-indicators. Charisma.ai, from the UK, offers a platform that uses artificial intelligence to create virtual characters, providing an engaging entertainment and learning experience. Meanwhile, Blue Circular Innovation from Spain leverages blockchain technology to promote sustainability and circular economy within the amusement park context.
Value to PortAventura World
Collaborating with these startups not only allows PortAventura World to implement innovative pilot projects but also accelerates its own digital transformation. These partnerships represent a crucial step in cementing the park's position as a pioneer in employing new technologies to enhance visitor experiences.
Collaboration and Support
Winners receive not only financial backing but also access to a broad network of experts and investors through Wayra and Telefónica. This comprehensive support offers the startups an excellent platform to further develop their solutions and increase their visibility in the international market.
Conclusion
The selection of Skidattl, Charisma.ai, and Blue Circular Innovation as the winners of the first open innovation call by PortAventura World and Wayra. Highlights the central role that innovation and collaborative partnerships play in advancing the leisure and entertainment industries. These collaborations promise to transform the experience for visitors at PortAventura World sustainably and set new standards for the industry.
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