Friday, 18. August 2023
A sparkling day at Europa-Park will continue to be accompanied by Coca-Cola in the coming years.
Since 1992, Europa-Park, Germany's entertainment giant, has delighted its guests with Coca-Cola refreshments. Now, visitors can continue to rely on this proven combination until 2027. Nicolas Mack, responsible for partnerships at the park, raves: "Three decades with Coca-Cola – it's not just a business relationship, but a partnership between two traditional brands, always exploring new avenues."
Recent innovations, such as the integration of the Rulantica water world and the 4-star superior Krønasår adventure hotel in 2019, show that these are two companies constantly striving for the best for their customers.
The introduction of the "Coca-Cola Freestyle" - a special beverage dispenser where visitors can customize their favorite drink, and enticing combo-menu offers in restaurants are just two examples of this partnership's spirit of innovation. Not to mention: The per capita consumption of beverages increased by an impressive 19% over the past five years.
The Snorri drink cup, specially designed for the Rulantica water world, is the icing on the cake. As a souvenir or for the next visit – this cup promises endless refill fun.
"Our mission? To continuously optimize the visitor experience," says Tim Amelunxen of CCEP DE. "With Europa-Park by our side, we look forward to bubbling ideas for the future."
With this renewed partnership, one thing remains certain: Europa-Park and Coca-Cola will continue to delight their guests with exciting experiences and refreshments in the coming years.
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