Ann-Kathrin Mack has been appointed as the new Managing Director of Europa-Park. The 35-year-old daughter of Marianne and Roland Mack becomes the first woman in the family business’s history to take on this role. She now oversees Marketing, Sales & Digital while continuing to lead Mack Solutions/Baumanagement.
A Historic Milestone for Europa-Park
The appointment of Ann-Kathrin Mack marks a significant moment. In the nearly 250-year history of the Mack family business, she is the first woman to join the executive leadership. Roland and Jürgen Mack stated: “Ann-Kathrin has convincingly demonstrated through numerous construction projects that she combines functionality, aesthetics, and unique theming. With her in the leadership, we ensure the continuous development of our family business and keep delighting our visitors every day moving forward.”
New Responsibilities and Strategic Vision
As a managing partner, Ann-Kathrin Mack now directs the Marketing, Sales & Digital divisions alongside her existing role in Baumanagement. This move highlights Europa-Park’s focus on innovation, sustainability, and continuous growth. The aim is to strengthen the park’s position as a leading leisure destination.
Expertise in Architecture and Theme Parks
Ann-Kathrin Mack brings extensive experience to her role. She completed her Bachelor’s and Master’s degrees in architecture at Hochschule Konstanz and gained practical knowledge in renowned architectural firms. Her skills were further honed through international work in theme parks worldwide. For the past nine years, she has held a leadership position at Europa-Park.
Proven Success in Construction Projects
Over the years, Ann-Kathrin Mack has overseen numerous construction projects at Europa-Park. She has shown a remarkable ability to blend practical requirements with aesthetic design and distinctive theming. These strengths make her well-suited for her new responsibilities in the executive leadership.
