Efteling celebrates the reopening of its souvenir store Efteldingen following an extensive renovation. Located in the House of the Five Senses, the expanded store spans over 400 square meters, offering a magical shopping experience that invites visitors to take home unforgettable memories.
Expanded and Modern: The New Efteldingen
The souvenir store Efteldingen now covers more than 400 square meters, thanks to the integration of the former storage area. This expansion provides ample space for a wide range of souvenirs. Guests can complete their purchases at a staffed checkout or one of ten self-service terminals, making the shopping process efficient and convenient. As part of the House of the Five Senses, the store serves as a bridge between Efteling’s magical world and reality, perfect for starting or ending a park visit.
A Fairytale Book Comes to Life
The store’s design revolves around the concept of a book, with blank pages filled with stories throughout a day at the park. A striking wooden cabinet divides the space into distinct areas, drawing the eye. In the roof ridge, a fairytale book springs to life: pages flutter, and Efteling characters float around, creating an enchanting atmosphere. This design emphasizes that every souvenir purchased becomes a lasting memory of the visit.
Nostalgic Details and Modern Highlights
The sweets section, named “De Laatste Graai,” nods to the store’s history, having first opened under this name in 1995. Nostalgic horses enhance the interior, showcasing a piece of Efteling’s heritage and adding unique charm. The statue of Pardoes, the park’s iconic character, remains a central focal point in the revamped Efteldingen, blending tradition with modern flair.
Flexible Shopping Without a Park Visit
On quieter days, guests can visit the souvenir store Efteldingen without a park ticket. After checking with Guest Services at the main entrance, visitors receive thirty minutes to shop. Upon returning to Guest Services, they receive an exit pass, ensuring no parking fees apply. This option makes Efteldingen accessible for quick visits, allowing everyone to explore the new souvenirs.
Discounts for Loyal Visitors
Plus and Premium subscribers enjoy exclusive benefits. By presenting their subscription or scanning it at the self-service terminals, Plus subscribers receive a 5 percent discount, while Premium subscribers get 10 percent off their purchases. These perks make shopping at the new Efteldingen even more rewarding for dedicated Efteling fans.